Format
Choice Of Video
The first step in creating a video for your business is to decide on the format.
The 3 most popular types of video on the Internet right now are:
1. Whiteboard Animation
– Great for entertainment
2. Face To Camera
– Hire an actor if you’re not comfortable presenting
3. Educational
– Use screen capture software to record yourself talking over powerpoint slides – similar to a webinar presentation
Think about your target audience.
This will influence the video format that you choose.